Last week, the Guardian Higher Education Network published a blog post I wrote for them about the origins of this very website. I discussed where the idea came from and noted that despite being engaged with all things digital, I set up the site because I was well aware books (and all manner of peer-reviewed publishing) still carry weight in academia.
Through much of the first year of PhD2Published, we featured sets of tips from well-known academic publishers on how to get published. In line with this, and the spirit of PhD2Published, which all about sharing, I also offered Guardian readers my own set of tips in the blog post. For example I said:
Think about your market.
If you want to end up with a printed book published by a reputable academic press, you will need to make a case for its economic viability. This means market research. Don’t just tell your publisher the book would appeal to course X, Y and Z, tell them why. What exactly does it do that other books in the field don’t? How will it transform teaching in this area? Why will course managers make students read your book over the others on their list? Show the publisher there’s a really good chance your book will sell – preferably in decent numbers. Read more









